Introducing the New It Bag for Summer 2026
Courtesy of Longchamp
This Summer 2026 season, Longchamp introduces a new shoulder bag silhouette with the Looong.
For quite some time now, shoulder bags have been a favored accessory for any occasion, whether it’s going out to grab coffee and pastries or stepping outside for a night out. We can thank the resurgence of ‘90s and Y2K trends for that; think Carrie Bradshaw, trotting about New York City with a shoulder bag paired with her Manolos.
Longchamp is leaning into the trend, and it’s introducing a new silhouette. Meet the Looong, Longchamp’s Summer 2026 shoulder bag. If the name hasn’t clued you in enough, the Looong features an elongated silhouette, slightly triangular with subtly rounded corners, structured by two pinched gussets. The horizontal bag also has two slender, adjustable straps, accessorized with signature buckles. It’s designed to fit snugly against the body, crafted from supple cowhide leather, and available in five shades: deep black, mocha brown and tonka red, sky blue, and pistachio green.
“With its ultra-desirable format, the Looong ticks every box required of a new It-bag. Worn snug against the body, it is an extension of personal style, ideal for women who want a bag with both character and charisma,” says Sophie Delafontaine, Longchamp creative director.
Frequently Asked Questions
The Looong by Longchamp is a sleek, elongated leather shoulder bag that takes inspiration from equestrian gear, specifically horseback saddles and riding girths.
For Summer 2026, Longchamp offers the Le Pliage line, Le Roseau Line, and the Looong shoulder bag.
Longchamp has dedicated boutiques and partner department stores across the Philippines. Standalone boutique locations in Metro Manila include Greenbelt 5 and Solaire Resort.
Longchamp is a renowned French luxury leather goods company known for its premium handbags, luggage, and the foldable Le Pliage tote bag.
Longchamp was founded in Paris in 1948 by Jean Cassegrain.