Founder Elizabeth Liau shares stories of an unexpected Asia within the finer details for an evening at the Parisian fashion museum
Today, Parisian fashion houses look to the province of Grasse to turn even the most abstract of concepts into wearable fragrances.
For Elizabeth Liau, she took to translating the deep-rooted memories of Asia through her brand, Maison de L’Asie. From the urban life of Thailand to the quiet landscapes of India, the perfumer sought to encapsulate such sentimental moments of life wherever it may be through thematic perfume chapter stories.
Over the past week, Liau sees her travels take her to Paris for Vogue Threads, a celebration of craft and creativity hosted by Vogue Philippines. While 23 maquettes dressed by Filipino designers enveloped the Palais Galliera, wisps of Maison de L’Asie’s signature fragrances filled the dinner tables in the courtyard.
Scents such as the Bali Ha’i and Nanyang harbors Liau’s nostalgic memories of Indonesia and her home country of Singapore, found within the table number cards at the entrance of the 19th century art museum. Both parfums were also captured alongside the addition of Lost Lovers, a scent capturing the ebb and flow of love and life’s encounters.
All three of the brand’s best-selling fragrances take their full form as they were stationed around the Palais Galliera, serving as capsules of the founder’s countless stories sharing the halls of history’s treasured works.
The art of storytelling through fragrance is an expression bound by experience. Blending Philippine craftsmanship with Maison de L’Asie’s interconnected narratives along Asia showcases the emotions and identities of the beautiful continent and each of its designers without uttering a single word.
Visit the Maison de L’Asie website to learn more about their fragrances, and visit their social media channels on Facebook and Instagram