Spanish brand Mango brings in the heat with its Summer 2023 campaign, “Heat the Town.”
Rising temperature and high humidity aside, the warm season means longer days and lots of opportunities to flaunt one’s style. Whether it’s a road trip with friends, a beach getaway with the family, or a solo adventure to a far-off destination, this season is a time for mixing and matching clothing elements.
While there is no distinct look for the season, dressing for the heat is all about free and easy looks that combine style and comfort.
Many of the newest trends adapt the seasonal mainstays: basic tank tops, white shirts, and linen matching sets. However, Spanish high street clothing label Mango breathes new life into articles of clothing through the campaign “Heat the Town,” with vibrant colors and prints inspired by the Mediterranean.
For one of Mango’s biggest periods in the year, the brand counted on a cast of models including Raquel Zimmermann, Lainey Hearn, and Tindi Mar to launch a short summer film. The campaign was shot and recorded in Buenos Aires by the talented Angelo Pennetta. The ambient music is “Carmensita” by the artist Devendra Banhart, setting the perfect balance between cosmopolitan and tropical style.
Below is the collection filled with looks for all the plans and occasions you’ll have from dawn to dusk, so you’ll be ready for the hot weather—from tulle dresses and tops to crocheted and tailored jackets.
Mango’s Heat the Town collection is available in all Mango stores. To shop online, visit their official website.