P-pop group Bini in Penshoppe’s holiday gifting campaign. Courtesy of Penshoppe
Penshoppe launches its holiday campaign, suggesting an edit of basics, activewear, and printed plush bags for the gift-giving season.
It’s finally the beginning of the season of giving. While some already have gift ideas for the people who hold a special place in their hearts, others may still be figuring out what to give as the holiday season approaches, all without breaking the bank.
With this in mind, Penshoppe launches its “Gift a Little More, You Deserve It” campaign, offering ways to show appreciation through gifts and personal style. Guided by the idea that gifts can feel special without a hefty price tag, the selection features pieces that may work well for your next Secret Santa exchange.
The unisex gift selection ranges from tumblers and pouches to organizers, all of which can make for practical everyday essentials. For astrologyAstrologyThe practice of reading planetary positions and zodiac signs for insight into personality, relationships, and timing. A fixture of modern lifestyle and wellness culture, astrology shapes horoscopes, eclipse rituals, andGo to Astrology Glossary enthusiasts, the collection also includes zodiac plushies in different designs to suit each sign.
Then, there are the holiday colors: red, white, green, and gray. Penshoppe also has clothing pieces in these shades, which might make fitting choices for the parties and reunions that usually fill the holiday calendar.
The campaign brings together a lineup of familiar names as the brand’s frontliners, including Bini, Belle Mariano, James Reid, Will Ashley, Mika Salamanca, AZ Martinez, and Ralph De Leon.
Frequently Asked Questions
Penshoppe is a Filipino clothing brand established in 1986 in Cebu City. It produces affordable casual apparel, accessories, and personal care products sold across Southeast Asia and the Middle East.
The campaign includes unisex everyday accessories like tumblers, pouches, and organizers alongside zodiac-themed plush toys. It also features casual clothing pieces styled in red, white, green, and grey for holiday events.
Bini is an eight-member Filipino pop girl group formed in 2020 through ABS-CBN’s Star Hunt Academy. They are current brand ambassadors for Penshoppe alongside other local media personalities.
Belle Mariano is a Filipina actress and singer who started as a child performer on ABS-CBN. She gained mainstream recognition through television dramas like He’s Into Her and subsequent film and music releases.
James Reid is a Filipino-Australian actor, singer-songwriter, and founder of the record label Careless. He rose to fame after winning Pinoy Big Brother: Teen Clash 2010 and starring in several film and TV projects.
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Hyacinth Aranda
Hyacinth Aranda is a digital writer for Vogue Philippines. She graduated from UP Manila with a degree in Philippine Arts, majoring in cultural heritage and arts management. At Vogue, she covers lifestyle, fashion, beauty, and culture. Both in and outside of work, she loves watching theater, particularly musicals, and visiting art exhibitions.
- Topics:
- Gift Guide
- Penshoppe