Pieter Mulier.Photo: Karim Sadli
Pieter Mulier is the new chief creative officer at Versace, the company announced today. The Belgian designer joins from a successful turn at Alaïa, where he was appointed in 2021, as the first creative director of the house since Azzedine Alaïa’s death in 2017.
Mulier’s appointment will be effective from July 1, 2026. He will report to Versace chairman and Prada Group scion Lorenzo Bertelli.
“When we considered the Versace acquisition, we identified Pieter Mulier as the right person for the brand,” Bertelli said in a statement. “We believe that he can truly unlock Versace’s full potential and that he will be able to engage in a fruitful dialogue with the brand’s strong legacy. We are excited to begin this journey together.”
Mulier fills a role left vacant by Dario Vitale, whose short-lived tenure as Versace’s creative director ended just after Prada Group’s bid to buy Versace from Capri Holdings was finalized on December 2. Vitale was appointed to the role in March, just before the Prada deal was announced in April. He showed one collection before his departure on December 12.
An architecture graduate from Brussels’s Institut Saint-Luc, Mulier was famously discovered by fellow Belgian designer — and current Prada co-creative director — Raf Simons at a graduate judging in 2003. Mulier cut his teeth at Simons’s own label, before serving as his right-hand across several creative director appointments, including Jil Sander (2005-2012) and Christian Dior (2012-2015). When Simons was hired as chief creative officer at Calvin Klein in 2016, Mulier served as global creative director. With such broad big-brand experience, Mulier may be well equipped to navigate the machinations of Versace and the Prada Group.
The designer also has experience in breathing new life into a culturally significant, but commercially challenged brand. While honoring Alaïa’s late founder, Mulier launched a new, contemporary era of the label, delivering critically acclaimed collections and commercially successful, viral products to boost the bottom line, from sellout mesh ballet flats, a top item for fashion sourcers throughout 2024/25, to the It-bag Le Teckel. Alaïa owner Richemont doesn’t break out brand revenues, but group sales grew 11% year-on-year at constant exchange rates to €6.4 billion in the third quarter of fiscal 2025, ended December 31, outpacing consensus expectations of an 8% rise.
Mulier, now, will be in charge of Versace’s turnaround. The brand has suffered from declining sales and a lack of a clear identity under previous owners, US-based Capri. In fiscal 2025, Versace’s revenues declined 15 per cent to $193 million. Under Prada Group ownership — and back home in Italy — Versace has the brand recognition and affinity to thrive, analysts say.
Alaïa’s designer making the jump to Versace also opens up yet another creative director vacancy after more than a year of a domino-effect cascade of hires and departures. Let the speculations as to who will take that job — and what job might be left open in their wake — begin.
This article was originally published on Vogue.com.
Frequently Asked Questions
Pieter Mulier’s appointment at Versace is effective from July 1, 2026. The Belgian designer will oversee all creative directions for the luxury house, reporting directly to Lorenzo Bertelli, the chairman of Versace and scion of the brand’s new parent corporation, the Prada Group.
Pieter Mulier succeeds Dario Vitale as Versace’s chief creative officer. Vitale’s short-lived tenure concluded on December 12, shortly after the Prada Group finalized its competitive bid to acquire the historic Italian fashion house from its previous United States-based owner, Capri Holdings.
Pieter Mulier previously served as the creative director of Alaïa, joining the house in 2021. He was notably the first designer appointed to lead the label following the death of its founder, Azzedine Alaïa, in 2017, where he delivered critical acclaim and commercial growth.
Pieter Mulier served as global creative director alongside Raf Simons across multiple luxury houses. His rigorous tenure includes working at Simons’ eponymous label, running design studios at Jil Sander from 2005 to 2012, Christian Dior from 2012 to 2015, and Calvin Klein in 2016.
Pieter Mulier created the viral Le Teckel handbag and mesh ballet flats during his successful tenure at Alaïa. These specific luxury accessories became top commodities for global fashion sourcers throughout 2024 and 2025, substantially accelerating parent company Richemont’s total footwear and accessory sales.
Lucy Maguire
Lucy Maguire is a senior trends editor at Vogue Business. She has previously worked with Vogue Global Network, Suzy Menkes, and British Vogue.
- Topics:
- Pieter Mulier
- Versace