Sofia Richie Grainge Shares Her Hair Growth Secret and How to Get Her Signature Bun

WEST HOLLYWOOD, CALIFORNIA – MARCH 27: Sofia Richie attends the Elton John AIDS Foundation’s 30th Annual Academy Awards Viewing Party on March 27, 2022 in West Hollywood, California. (Photo by Jamie McCarthy/Getty Images for Elton John AIDS Foundation ). Jamie McCarthy/Getty Images

“I really love you guys for thinking this is my chic hairstyle,” Sofia Richie Grainge confesses from the chandeliered bathroom we’ve all become familiar with through her TikTok. “Because this is my lazy girl hairstyle.”

Her most recent viral tutorial was dedicated to recreating her self-described “sleek lazy girl bun”—though if you’re wearing it to Elton John’s AIDS Foundation Academy Awards viewing party… feels more elevated than my version of weekend hair. 

Pre-COVID, Grainge shares that her hair wasn’t growing past her shoulders because of “all of the bleaching, all of the dyeing.” That’s when she decided to make a simple switch during the smoothing step of getting her signature look. 

“Instead of gel, I decided to start using a regenerative hair mask,” she says while smoothing Christophe Robin’s Regenerating Mask with Prickly Pear Oil through her now waist-skimming lengths, taking care to work it into the hair at the nape of her neck and her ends. “I’m convinced it’s the only reason my hair grew so lusciously during COVID.” 

Regenerative hair masks are formulated specifically for those who color or chemically treat hair, and they’re all about reversing damage.

Grainge’s hairstylist Gregory Russell not only approves of this hack—he thinks it’s “genius.” 

“You will get the same shine and smoothness as a gel when using a mask, but you’re treating your hair well with all the nourishing benefits at the same time,” Russell says. “For curly or coarse girls, you might need to add a mousse around the edges for control.” He likes Pureology’s Style + Protect Weightless Volume.

According to Grainge, using nourishing products give you that same sleek look without “being sticky or hard. I hate that.” Same.

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