Photo courtesy of Vice Cosmetics
The celebrity makeup artist and beauty brand Vice Cosmetics is reviving its successful palette collection, showcasing the essence of being an “all-star”
“I want people to experience how it feels to do quick and easy retouches anytime, anywhere,” says celebrity makeup artist Jelly Eugenio. With that vision, the V x Jelly Collection became Vice Cosmetics’ best-selling product, hailed by the brand as the MVP of their ALL STARS campaign, which celebrates fan-favorite and essential beauty staples in a series of online and offline events in October.
The viral palettes feature two sets of selected pink and peach full-face colors, compact enough to fit in your hand and easily stow away in your bag. They are complemented by the beauty brand’s W’Ever Brushes, a versatile brush set, and the Soft Filter Light.
“The overwhelming success of the first launch was a testament to the collection’s popularity, and we’re excited to offer fans another opportunity to experience its magic. We anticipate this comeback will be just as, if not more, exhilarating,” says Brenda Santos, Marketing Manager of Vice Cosmetics.
On October 13, 2024, Eugenio and Vice Cosmetics will also host a makeup boot camp for beauty enthusiasts at the New Greenhills Mall. The celebrity makeup artist will highlight the tips and techniques that he has learned from 10 years of experience, culminating in creating the V x Jelly Collection.
The ALL STARS campaign also highlights The Mythical Five, a selection of the beauty brand’s best-sellers. Each product has earned its spot by addressing daily beauty needs including the Perfect Kizz Lip Liner, a budge-proof, easy-glide formula; Dew It All Liquid Blush, a multi-purpose blush for eyes, lips and cheeks; Color Drop Jelly Tint, a vibrant long-lasting tint; Lasting Liner, a 24-hour ultra-glide smudge-proof eyeliner and; Lip Oil, a hydrating lip product formulated with nourishing peptides, Vitamin E, and Almond Oil.
“The ALL STARS campaign is our way of giving back to our community and highlighting the products that have made Vice Cosmetics a beloved and record-breaking brand in the beauty world,” says Santos.
Register for The Vice Cosmetics’ All Stars TikTok Shop Super Brand Day Livestreams from October 18 to 24, 2024 to get access to exlusive deals and bundles. Click on the link to register on TikTok.
