Lando Norris carrying the Turin Alzare Backpack. Photo courtesy of TUMI
With TUMI, the Formula 1 driver finds confidence in his travels through contemporary design and Italian leather
In the world of Formula 1, working with speed goes beyond the 20 V6 engines that round the world’s racetracks each weekend. As engineers and drivers alike take to not only prepare for cross-country travel, but for the three levels of races to come after, life at Formula 1 seems to leave space only for the essentials.
With a camera in one hand and his carry-alls from international travel and lifestyle brand TUMI in another, McLaren Formula 1 Driver and TUMI Global Ambassador Lando Norris goes for a change of pace from the chaos of race week along the French Riviera. Showcasing his personal travel companions from the recently unveiled Turin collection, the Bristol native shares a glimpse of his adventurist lifestyle while also showcasing ensembles from the TUMI | McLaren collection.
Turin Alzare Backpack
Crafted in Italian leather, the Turin collection’s Alzare Backpack lets its design blend with its wearer whether on or off the track. While also lined with microfiber, the compact carry-all takes to boast its spacious interior, offering a variety of compartments that allow Norris to bring along the necessities and more. “The leather Turin pieces offer a real premium feel, which is a nice, sleek alternative to the TUMI | McLaren kit I carry to races,” the racer expresses.
TUMI | McLaren Aero International Expandable Carry-On
Save for a racing helmet, the Aero International Expandable Carry-On allows its versatile storage space to be the adaptable companion that the 25-year-old needs for his travels. Taking to interpret McLaren’s signature design cues along the luggage’s overall look, the carry-on also details accents of CX6® carbon fiber as well as the British company’s “Papaya” orange.
TUMI | McLaren Paddock Backpack
Weight and durability are just a couple of the standards of which Formula 1 cars are made to match. With a shared emphasis toward both qualities, the Paddock Backpack is seen with an overall CX6® carbon fiber construction which then becomes accented by black leather for areas more prone to wear.
With only a few more races left in the year, Lando Norris continues to battle along the ranks for the championship alongside co-driver Oscar Piastri and the McLaren team that is just as committed. Yet as the season begins to see its conclusion, this, too, gives the young driver new reasons to explore the world around.
With new travel companions found in TUMI’s Turin collection, the jet-set athlete also finds renewed confidence within the pieces’ contemporary and adaptable designs. “Working with TUMI these past few years has been an incredible experience, especially on this new campaign where the content feels super personal to me,” shares Norris.
Visit the TUMI website or your nearest TUMI store to discover more from the Turin collection as well as the other collections through their Facebook and Instagram pages.
