Photo: Getty Images
Photo: Getty Images
Happy Bad Bunny Bowl day! Tonight, Puerto Rican star and Grammys history maker Bad Bunny served as the halftime performer for the 2026 Super Bowl, held at the Levi’s Stadium in Santa Clara, California. And as expected, the highly anticipated performer completely owned the stage, bringing a memorable fashion look along with him for the splashy spectacle.
The rapper opened the show in a grassy field with the song “Tití Me Preguntó,” and used his ensuing set as one big festive celebration. “[The show] is going to be fun and easy,” the star said in his NFL press conference earlier this week. “People only have to worry about [dancing].”
Bad Bunny—who also sang tracks such as “NUEVAYoL” and “DeBÍ TiRAR MáS FOToS”—was later joined by special guests like Ricky Martin and Lady Gaga (the latter performed a rendition of her Bruno Mars track, “Die With a Smile”). There were also special appearances by notable Latino and Latina figures such as Toñita, the owner of Caribbean Social Club in New York.
Given the musician is always one to embrace bold fashion choices, it was no surprise that Bad Bunny leaned into a distinctive outfit tonight: It was designed by Zara, and unexpectedly pared-back. Styled by his frequent collaborators Storm Pablo and Marvin Douglas Linares, he wore a minimal head-to-toe cream look, including a collared shirt and tie, a sport-inspired jersey with the number 64 on it, chinos, and sneakers. The significance of that number 64? On the back read Ocasio, the last name of his mother, Lysaurie Ocasio; Fans are speculating that 1964 is the year she was born.
While Bad Bunny could have easily had any brand in the world dress him for the halftime set (he wore Schiaparelli’s first menswear creation to the Grammys just last week), his decision to wear the Spanish fashion retailer was not without intention: After all, the majority of his songs are sung in the Spanish language. “It was an amazing show,” read a statement from the brand on dressing Bad Bunny. “Benito put on a memorable performance. What a great outfit.”
Later in the night, he changed into a second Zara look, adding a cream double-breasted blazer overtop. As for accessories, Bad Bunny wore a Royal Oak timepiece from Audemars Piguet. The luxurious 37mm watch was made of an 18-karat yellow gold case with a malachite stone dial.
Bad Bunny’s decision to defy any theatrical fashion expectations on the Super Bowl stage tonight makes total sense when considering his long style history. Whether on the stage or the red carpet, the star has always approached dressing with an original and personal flair. “I don’t like it when I don’t feel like I’ve dressed myself,” the star told Vogue in our December 2025 digital cover story. Leave it to him to defy the odds to go over-the-top and to deliver a clean, timeless look.
Bad Bunny’s performance tonight was a historic one for the Super Bowl: He is the first singer to perform a halftime show entirely in Spanish (the decision that caused quite the uproar in conservative circles). His set tonight follows a monumental win at the Grammys just last week, when he also became the first Latino star in the ceremony’s 68-year history to win album of the year (for his innovative record DeBÍ TiRAR MáS FOToS). He used his Grammys speech as a moment to protest ICE. “Before I say thanks to God, I’m going to say ICE out. We’re not savage, we’re not animals, we’re not aliens. We are humans, and we are Americans.”
This article was originally published on Vogue.com.
